The landscape
UK trades businesses have three options for handling phone calls:
- Answer yourself — cheap, but you miss calls when you're working
- Hire a receptionist — £2,200–£2,800/mo, 9–5 only
- Use an answering service — £150–£500/mo, but with caveats
- Use AI (CallWrk) — £79/mo, 24/7, unlimited
Let's compare honestly.
Cost comparison
| Service | Monthly cost | Per-call charge | After-hours | Bank Holidays |
|---|---|---|---|---|
| Moneypenny | £150–£400/mo | £1.20–£1.80/call | Extra £50/mo | Not included |
| alldayPA | £250–£600/mo | £0.80–£1.50/call | Included | Extra cost |
| AnswerConnect | £200–£500/mo | None (minute-based) | Included | Included |
| **CallWrk** | **£79/mo** | **None** | **Included** | **Included** |
What answering services can't do
Traditional answering services take messages. That's it. A human answers, writes down a name and number, and emails it to you.
They cannot:
- Book jobs into your calendar
- Send WhatsApp confirmations to customers
- Handle objections and sell your services
- Score calls and provide coaching insights
- Run outbound campaigns
- Integrate with your CRM automatically
- Handle 50 simultaneous calls
CallWrk does all of this.
Booking rate comparison
In a real test across 500 calls to UK trades businesses:
| Provider | Call answer rate | Booking rate |
|---|---|---|
| Traditional answering service | 94% | 12% (message taken only) |
| In-house receptionist | 78% (9-5 only) | 58% |
| **CallWrk** | **100%** | **85%** |
The answering service answered the call — but couldn't close the booking. The customer hung up and called someone else. CallWrk completes the booking in the same conversation.
When to use an answering service instead
To be fair, answering services are better if:
- You need a human voice for very sensitive calls (legal, medical)
- Your business requires complex custom scripts that change daily
- You're not in home services
For everything else — especially UK trades — CallWrk wins on cost, capability, and results.
The verdict
CallWrk costs less than every answering service we tested, answers 100% of calls (vs. 94%), and converts at 85% (vs. 12%). It's not a close comparison.
[Try CallWrk free for 14 days →](/register)